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5 packaging trends that shape buying decisions in 2026

Matthias Vollherbst Trends 5 packaging trends that will shape buying decisions in 2026 21. April 2026 Trends 5 packaging trends that will shape buying decisions in 2026 21. April 2026 Matthias Vollherbst The shelf is full. The choice is wide. The attention span is short. And yet there are those moments when a product is not overlooked. A label draws the eye. A surface invites touch. A detail builds trust. That is where the power of packaging begins. Anyone talking about brand impact today is no longer talking only about design in the classical sense. Packaging has long been more than a...

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