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Matthias Vollherbst

Brand Book

THE ETHICS OF DETERMINATION Franz-Peter Falke

17 March 2025

What do South African wine and socks have in common? Franz-Peter Falke, member of the renowned Falke-Gruppe and owner of Peter Falke Wines in South Africa, reveals the answer
What do I stand for in this life, and which values do I stand up for?
Franz-Peter Falke
Management of the Falke Group

It is about the authentic, the profound, the unmistakable. The customer wants to feel and experience. Journalist and writer Kurt Tucholsky once remarked with regret: “A pity one cannot stroke a wine.” He did not yet know Vollherbst’s craftLABEL.

Discover Franz-Peter Falke’s interview from our Brand Book.