A STORY BY Stefan Vollherbst

Holistic approach
a winning strategy


Stefan Vollherbst


09. Mar 2024



Reading time

6 Minutes

Vollherbst has scooped yet another sought-after award – it was named winner in the sustainability category of the 2020 Printer of the Year competition. The award comes hot on the heels of Vollherbst being recognised as one of the 100 most innovative medium-sized companies in Germany in the Top 100 competition.

Close on 2 000 Druck & Medien magazine readers voted for the finalists in the Printer of the Year competition, making the award even more special. At the end of last year Druck & Medien’s editorial team compiled a list of 50 nominees, including 10 print shops, based on their achievements. In December, over 2 000 of the magazine’s readers voted online for the finalists in five categories. The results were published on 15 February. “The readers emphasised that Vollherbst practises sustainability throughout the entire process chain,” a statement from the editors says. This includes sustainability from economic, ecological and social perspectives.

Located in Baden, Germany’s warmest wine-growing region, Vollherbst has been using solar energy from panels it installed 10 years ago and recently switched to green electricity. Vollherbst’s core processes were fully digitalised in 2019. This avoids unnecessary printouts and enables employees to work from home. Vollherbst has also teamed up with various partners to develop alternative processes for more resource-efficient print finishing, such as EcoLeaf, and is the first print and labelling company specialising in wine and spirits labels in the world to test this new technology.

In the corporate social responsibility field, Vollherbst supports regional institutions on a project-by-project basis. It recently supplied the elementary school with printers for home schooling and provided the Caritas welfare association in Freiburg with help for the homeless during the Covid-19 pandemic. As a supplier of labels for the wine industry, Vollherbst has focused particularly on hard-hit areas in the wine industry. In South Africa, for example, it launched the Imvini Wethu wine project where all proceeds of the new wine’s sales, amounting to 50 000 euro, will flow back to the country’s wine industry.

Sustainability is one of the most important issues of the future for us. We’re part of the wine, spirit and leisure industries. Our clients, such as winemakers and beekeepers, work directly with nature. As their label manufacturers, we feel equally committed to nature and take responsibility for people and the environment.

Stefan Vollherbst

Chief Ressource Manager

Since its launch in 2018, the Printer of the Year award has honoured print products and outstanding companies and people in the industry in German-speaking countries. This is the second time Vollherbst has won a Printer of the Year award – in 2018 Matthias and Stefan came third in the Young Wild Ones category. For more information about the 2020 Printer of the Year awards, go to https://bit.ly/3q3wysY.


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Top marks for
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The Vollherbst print and labelling company in Endingen was recently awarded the Top 100 seal, making it one of the 100 most innovative medium-sized companies in Germany.